Wristly, a research firm, decided to study the owners of the Apple Watch to understand the reasons for the not-so-fast sales of the Apple smart watch, based on users' acquaintances.

According to the company survey, the main reason people don't buy an Apple Watch is the price, with 34% of the charges from potential consumers.

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Some consumers also claimed that it’s a new technology that’s not been tested yet,
and part of that contingent said it would buy the watch in future versions. 17% of respondents said the Apple Watch was not a useful device.

It is not yet known what Apple's strategy will be to win new consumers for its smart watch, but perhaps reducing the price, just like the iPhone, is one way.

With BI.