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Even in the face of the bleak situation that the coronavirus crisis has caused in health, politics, economics and society, we have had historic advances in technology that deserve to be celebrated. Thanks to the various solutions available, albeit with unequal access by a large part of the population, it was possible to continue our routine remotely.

There are several examples of how this was possible, whether through the home office, studies, shopping, medical care and many other services.
The private sector, governments and several organizations, in order to guarantee the success of their performance, needed to shorten the distance between the physical and digital environment. These advances accelerated a series of transformations that were on the agenda, but far from being applied in our daily lives. It is therefore no exaggeration to say that the pandemic has accelerated digital transformation worldwide.

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According to the global survey “Digital Readiness and Covid-19: Assessing the impact”, conducted by Tata Consultancy Services, the organizations interviewed recorded that, among the changes in technology spending, the biggest increases were in collaborative technologies, cybersecurity, technologies native Cloud and advanced analytics.

Within a few months, the impacts of this change are already noticeable. In accordance with the global CEO Outlook 2020 study, carried out by KPMG, a professional services company, 67% of the executives interviewed reported that the progress of digitizing operations has positioned businesses months, and even years, ahead of expectations.

In this market, professionals are also in transformation
If organizations are changing to deal with all the changes, the professionals are not the same either. The IT area in 2021 will need employees to leave behind computers to work at the front. Therefore, it is expected that these professionals will interact with all the company's teams, since they will be, more than ever, protagonists in the elaboration of solutions, products and services offered by the company. It will be necessary to dialogue with the demands of users and understand the challenges that exist in a context in which the use of technologies must be increasingly expanded.

If female participation in the technology market was already a fundamental banner, the changing context brought about by the pandemic can be a window of opportunity for more girls and women to develop their careers in a professional environment of innovation and IT that should be increasingly dynamic and plural.

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And the impact will be huge. After all, in programming alone, there are more than 15 thousand open positions, a large opportunity within a country that sees unemployment rising. According to PNAD Contínua (National Household Sample Survey), from IBGE (Brazilian Institute of Geography and Statistics), the unemployment rate in Brazil was 14,3% in the quarter from August to October 2020 and reached 14,1, XNUMX million people.


Opportunity for women in the IT market

In the last five years, female participation in the area has grown 60% - from 27,9 thousand women to 44,5 thousand in 2019, according to data from the General Register of Employed and Unemployed (CAGED). But still, they represent only 20% of the country's technology professionals.
If the change continues at this pace, the Institute of Applied Economic Research (Ipea) believes that, in 10 years, the participation of women in the Brazilian labor market should grow more than that of men in many segments - science and technology are some of them .

But we cannot wait a decade for that to happen. Even with a relatively optimistic scenario, it is necessary to change the culture within companies and encourage the female presence in technology.
We live in a very fruitful moment for this inclusion to happen, as the next years will be marked by the appearance of several opportunities, such as data engineering, data scientists, technology directors, CTOs, software engineers back, front and mobile, information security specialists and managers and LGPD.

In addition, with the home office, there are no more boundaries for work. Technology professionals can compete, including opportunities abroad to win in dollars and euros.

The scenario is very positive to expand and diversify the technology market, including more and more women and all the intelligence that they can add to the institutions. The task will not be easy, so the sooner we start, the sooner we can also enjoy its results. And they are many, for women and for society as a whole.